Influencers – they used to be Instagram stars who went to hotels and restaurants with the hordes of Followers promising all businesses exponential growth and wealth.
But quarantine is changing that. Chefs, artists, musicians, dancers, and everyone else in the service economy suddenly have time on their hands. Lots and lots of time.
Everything knows what death looks like. Even chickens.
I’m starting an experiment today: I’m writing a novel in Instagram posts. I’m not sure how many times a week I’m going to post new mini-chapters (Instagram’s limit is allegedly 2,2000 characters per caption), but every week following the chapters, I’m going to post the full chapter here.
Let’s be fair: it’s not clear if Instagram is actually going to sell user photos anymore.
And if you’re not on the Instagram train, let’s be clearer: Instagram is a mobile-based, photo-sharing service that’s popular because… well… it makes your photos look like they were taken in about 1975.
Recently, the terms of service for Instagram changed to include this hefty line, among others: “…a business or other entity may pay us to display your… photos… in connection with paid or sponsored content or promotions, without any compensation to you.”
Instagram has since decided that so blatantly selling user photos may not be a good idea, but it’s obvious in what direction the social network (now owned by Facebook) is moving: