Tag Archives: For Writers

The Big Bad Discovery Problem: How Is Anyone Going to Find Your Book?

At #FutureBook16, a conference based in London, authors, agents, publishers, and others converged to discuss the future of the book. Or, really, the future of publishing. Spoiler: the industry doesn’t think it’s that bright. In his keynote, Tim Healy Hutchinson … Continue reading

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Why “Humans of New York” Proves Every Cynical Writer & Artist Wrong

A few weeks ago, a journalist met the President. The journalist was a blogger who took photographs and talked to people. He’s also the author of The New York Times bestseller, “Humans of New York.” His name is Brandon Stanton … Continue reading

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Yes, The Goldfinch is Overrated… But Why?

I’m not really qualified to decide what does and doesn’t deserve a Pulitzer. But I’m of the somewhat strong opinion that “The Goldfinch” by Donna Tartt shouldn’t have made the cut. Let me break down this epic journey in rambling, … Continue reading

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Hachette v. Amazon: Whose Fault Is It, Anyway?

If you’ve paid any attention to the book industry, you’ll know by now that Hachette and Amazon are locked in some kind of pricing battle. The details aren’t that well known, but the strategy is: Amazon disabled the pre-order option … Continue reading

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3 Ways to Measure Your Book’s Online Marketing Campaign

When it comes to online marketing, independent authors like to think they’re ahead of the curve. Social savvy, internet savvy, and savvy in other miscellaneous ways. But just because you made a Facebook Page and have a Twitter account doesn’t … Continue reading

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Innovation & Stagnation in the Traditonal Publishing Industry

The Tribune Company did something that surprised me the other day: it released a new product. An app, to be specific. Newsbeat converts newspapers into audio, so people can listen to them in the car, on their iPhone and in … Continue reading

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How to Use a Blog to Sell Your Book

The government shutdown is over. For now. After so much productive and rigorous hashtagging on Twitter, complaints on Facebook, and half-plagiarised news articles looking for traffic, our representatives had no choice but to start funding things again. And agree to … Continue reading

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