book marketing
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Promoting Your Book with BookBub: A Case Study
My first novel, Blest, was published last year in March. It wasn’t traditionally published, but it wasn’t traditionally self-published, either. I worked with Alloy Entertainment to outline and write the book. It’s been an interesting process, because we’re also working with the Powered by Amazon team. Powered by Amazon takes book marketing to a new level.…
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3 Ways to Measure Your Book’s Online Marketing Campaign
When it comes to online marketing, independent authors like to think they’re ahead of the curve. Social savvy, internet savvy, and savvy in other miscellaneous ways. But just because you made a Facebook Page and have a Twitter account doesn’t mean that they’re helping sell your eBook. Online marketing is a mysterious mix of luck…
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How to Use a Blog to Sell Your Book
The government shutdown is over. For now. After so much productive and rigorous hashtagging on Twitter, complaints on Facebook, and half-plagiarised news articles looking for traffic, our representatives had no choice but to start funding things again. And agree to fund the things they passed this year already. During that time – while I was…
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Why You Didn’t Get Any Sales from Your KDP Select Promotion
You wrote the book. You did the research. You got a cover. Finally, you formatted the thing for Amazon Kindle and decided to try KDP Select. Gleefully, you set up the promotion and let ‘er whirl. You scaled your expectations accordingly. “Maybe a dozen sales, not more… but, you know, maybe it’s the next Fifty…
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A Fictional Serial Killer Starts a Blog… Then What?
I forget what I was Googling, but I found a very unique press release that caught my eye: “Serial Killer Starts Blog Ahead of 2MCH4YA Book Completion.” Yes, a serial killer featured in the upcoming novel, “taRNished,” now has a blog. The blog is an example of what I’ve been thinking about a lot when it comes to…
blaiselucey.com 