musicians
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Bands: Don’t Forget This One Thing When Marketing Online
The promise of going viral has never sounded so sweet. From Rebecca Black’s “Friday” to the newly viral and morbidly interesting “Brick in Yo Face” by Stitches, marketing your band online seems like it has magical powers. One day, you make a YouTube video. The next… well… you’re famous. Right? Or maybe you’ll find the…
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7 Things Making Musicians (and the Music Industry) Go Out of Business
I recently stumbled across a really interesting documentary – “Unsound.” No, it’s not out yet. In fact, maybe it never will be. Right now, it’s in the funding stages on IndieGoGO and I beseech everyone to go help make it become a reality. Writers, artists, musicians – anyone who does creative stuff needs to donate…
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Forget Facebook, Your Band Needs Email Marketing
Bands have a lot of different attitudes when it comes to how they use Facebook. You’ve got the guys who don’t like to fill out any information. Then the ones who prefer to post vague and mysterious, almost nonsensical blocks of text. You’ve also got overly gracious bands that thank fans for being at shows…
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Are Spotify & Pandora Killing Music?
Last week, Thom Yorke of Radiohead caused something of an uproar when he proclaimed that he was pulling his music (or at least the stuff he held the rights to) from the online streaming service, Spotify. He wasn’t worried for himself, really, but for the bands and musicians looking to sell their stuff and promote…
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