The promise of going viral has never sounded so sweet. From Rebecca Black’s “Friday” to the newly viral and morbidly interesting “Brick in Yo Face” by Stitches, marketing your band online seems like it has magical powers.
One day, you make a YouTube video. The next… well… you’re famous. Right?
Or maybe you’ll find the answer in Facebook and Twitter and ReverbNation, instead. If you spend enough money online and have a good website, won’t that make sure your band gets heard?
If you’ve tried all of this stuff, or you’ve thought about trying it, you might already know the answer. In the scramble to market their music online, bands are forgetting one vital thing:
Continue reading “Bands: Don’t Forget This One Thing When Marketing Online”
I recently stumbled across a really interesting documentary – “Unsound.” No, it’s not out yet. In fact, maybe it never will be. Right now, it’s in the funding stages on IndieGoGO and I beseech everyone to go help make it become a reality. Writers, artists, musicians – anyone who does creative stuff needs to 
Bands have a lot of different attitudes when it comes to how they use Facebook.
Last week, Thom Yorke of Radiohead caused something of an uproar when he proclaimed that he was pulling his music (or at least the stuff he held the rights to) from the online streaming service, Spotify.
Blaise Lucey 