music – Page 2

3 New Ways You Can Sell CDs at Shows

February 26, 2014

It’s harder than ever -literally, ever – for bands to sell CDs at shows. People just don’t buy them anymore. CD sales are at an all-time low. In December 2000, 785.14 albums were sold. In 2013, that number dropped to 289.41 million. This past January, sales reached another record weekly low. My laptop doesn’t even have a…

For Bands

bands, For Bands, music, music marketing, Spotify & Pandora

Forget iTunes & Pandora: Gideen Offers Bands A New Way to Make Money Online

February 12, 2014

Online marketing for music has been one of the most hyped up things in the past few years. It seems simple, right? You release a song online. Promote it through some savvy Facebook marketing or YouTube videos. Then, suddenly, you’re Viral. As most bands know, the reality is different. You can drop $50 “boosting” a…

For Bands

bands, crowd sourcing, For Bands, music, music marketing, Pandora, social media, spotify, start-up, technology

Net Neutrality’s Meaning for Bloggers, Writers, and Musicians

January 24, 2014

Last week, the FCC struck down something called “net neutrality.” You might have seen headlines and decided it was boring. Maybe, for a little while, you were curious about the ruling’s meaning. No one really knows how things are going to work in a post net-neutrality world. But there are a lot of alarm bells…

For Bands, For Visual Artists, For Writers

books, FCC, For Bands, music, net neutrality, Netflix, self-publish, writing

Why People Can’t See Your Band’s Facebook Posts

January 7, 2014

You may have noticed something if you have a Facebook Page to promote your band – fewer and fewer people are seeing it. It’s not that people have decided to “dislike” the Page. It’s that they honestly, truly, can’t see your band’s Facebook posts anymore. What once used to be a ripe old 50% of…

For Bands

band marketing, bands, Facebook, music, social media, social media marketing, techology

What Musicians Can Learn from YouTube Millionaires

December 9, 2013

A few years ago, I saw a video kicking around Facebook called “How to Trick People Into Thinking You’re Good Looking.” It was a standard YouTube video: a webcam photoshoot of some person, doing something. This video was pretty funny, and featured a monologue by someone named Jenna Marbles. Today, Jenna Marbles’ YouTube earnings are…

For Bands

bands, marketing, music, music marketing, social media, social media marketing, technology, youtube

7 Things Making Musicians (and the Music Industry) Go Out of Business

November 20, 2013

I recently stumbled across a really interesting documentary – “Unsound.” No, it’s not out yet. In fact, maybe it never will be. Right now, it’s in the funding stages on IndieGoGO and I beseech everyone to go help make it become a reality. Writers, artists, musicians – anyone who does creative stuff needs to donate…

For Bands

economy, For Bands, music, music business, music marketing, musicians, Pandora, record labels, spotify, streaming, technology, youtube

5 Ways Your Band Should Be Using Facebook

November 4, 2013

Facebook for bands is a Rubik’s Cube. If it works, it can really work. But if it doesn’t… it’s embarrassing. A lot of bands use Facebook on a less-than-monthly basis, but there’s some power to steadily creating a stream of content for fans. In fact, I realized the impact of social media when I was…

For Bands

bands, dead letter circus, Facebook, facebook apps, For Bands, music, music marketing, shows, social media, social media marketing, youtube

3 Social Media Mistakes We Can Learn from the Concert that Never Was

October 10, 2013

This post originally appeared on MarchPR.com. I recently tried to go to a concert here in Boston. I won’t name the venue or the bands, even the most popular of which is pretty much unknown. The show was on a Monday night. My mission was to see one band in particular, but I didn’t know…

For Bands

Facebook, For Bands, music, music marketing, social media, social media marketing, Twitter

How Pandora Could Help Bands Sell Tickets to Shows

September 20, 2013

Last week, I ventured out to see a band I had discovered on Pandora – El Ten Eleven. I’ve known about them since 2009, when their song, “My Only Swerving,” emerged onto one of my radio stations. Ever since I graduated college and moved to a place where bands actually visit, I’ve been periodically checking…

For Bands

bands, boston, For Bands, internet radio, music, music marketing, Pandora, technology

Forget Facebook, Your Band Needs Email Marketing

September 6, 2013

Bands have a lot of different attitudes when it comes to how they use Facebook. You’ve got the guys who don’t like to fill out any information. Then the ones who prefer to post vague and mysterious, almost nonsensical blocks of text. You’ve also got overly gracious bands that thank fans for being at shows…

For Bands

albums, bands, cds, DIY, For Bands, local shows, marketing, music, musicians, records, self-publish